Back to Services

Trademarks

Our experienced attorneys help brands stand out and stay protected. From clearance and filings to enforcement and portfolio strategy, Klarquist guides clients through every stage of trademark protection.

Protecting the brands you know,
and the ones you will.

Brand identity is one of the most important aspects of every company. Our attorneys have extensive experience in all areas of trademark and service mark protection, defense, and enforcement. Whether you are selecting a new mark, seeking to protect an existing trademark, or involved in trademark-related litigation, we can help.

Protecting Brands, Both New and Established

From startups still developing their brand strategies to Fortune 500 companies with hundreds of established trademarks, Klarquist assists clients in evaluating potential marks, obtaining trademark rights on a national and international basis, and licensing and enforcing those rights. Our professionals counsel clients on how best to protect and enforce their brands in the rapidly evolving digital marketplace, advising on the intersection of trademark law, unfair competition, and the internet. We develop practical strategies to combat online infringement, cybersquatting, unauthorized use of trademarks, and other threats to brand value. Furthermore, our attorneys have wide-reaching relationships with trademark practitioners in countries throughout the world who assist the firm in filing and prosecuting international trademark applications.

When disputes occur, you can rest assured you are in good hands with Klarquist’s experienced trademark and litigation attorneys. We have substantial experience in handling trademark oppositions and concurrent use proceedings, trademark and unfair competition litigation in Federal court, trademark clearance searching, domain name issues, and other disputes involving trademarks and related brand management.

Trademark Practice Services

Registration Services, Trademark Selection and Adoption Counseling, and Portfolio Management

  • Trademark availability searches and related client counseling
  • Advisement on the adoption of trademarks and service marks
  • Registration services, including filing, prosecuting, and obtaining state, federal, and international trademark and service mark registrations
  • Developing and managing global trademark portfolios that align with clients’ business objectives, maximize brand value, and mitigate legal risk

Opposition and TTAB Proceedings, Litigation, and Licensing Services

  • Trademark oppositions, cancellations, and appeals at all levels of the appellate process
  • Counseling and enforcement relating to online uses of trademarks and other IP, including disputes involving the use of marks in social media and domain names
  • Trademark enforcement strategy, including preparation of cease and desist letters, settlement negotiations, coexistence agreements, and other pre-litigation dispute resolution efforts
  • Litigation in federal and state courts involving trademarks, trade dress, false advertising, and unfair competition
  • Negotiation and drafting of trademark and other intellectual property licenses, agreements, and other commercial transactions involving brand assets

Primary Contact

Alexa M. Johnston

Alexa helps clients protect and grow their brands through strategic trademark counseling, registration, enforcement, and portfolio management in the U.S. and worldwide.